FashioNation in Denver, CO, is not just a store; it’s a vibrant piece of the city’s cultural fabric. With its roots planted firmly in the punk and alternative fashion scene, this family-owned business has served the community since 1987. Imagine stepping into a world where black lipstick meets fishnet stockings, and every corner is brimming with unique clothing and accessories that scream individuality.
A Brief History
Pam and Paul Italiano launched FashioNation with a mere $1,000 and 40 pieces of clothing. Their journey began at 613 East 13th Avenue, right in the heart of Capitol Hill, an area known for its rich punk culture. Over the years, they’ve moved locations but have always maintained their commitment to the underground community. In 2014, they settled at 1594 S. Broadway, where they continue to thrive today.
The couple’s story is one of passion and perseverance. Before FashioNation, Pam was a florist, and Paul worked at a grocery store while moonlighting as a DJ. They poured their hearts into the shop, often working long hours to keep it afloat during its early days. Their dedication paid off when they struck gold at their first trade show in New York City, leading to a partnership that would elevate their store into a major player in alternative fashion.
What Makes FashioNation Unique?
Walking into FashioNation is like stepping into an alternative universe. The walls are adorned with framed photos of legendary bands that have graced their store, from Green Day to The Cure. Each item on display tells a story, whether it’s a pair of Dr. Martens or a studded belt. The store is not just about selling clothes; it’s about fostering connections and celebrating self-expression.
The staff—affectionately referred to as “Store Kids”—are more than just employees; they are part of the FashioNation family. Many have been with the store for years, creating a welcoming atmosphere where customers feel valued and appreciated. They attend concerts and events to stay connected with the community and ensure they know what’s trending in alternative fashion.
Shopping Experience
At FashioNation, you can find everything from punk rock apparel to unique accessories that help you stand out from the crowd. Their extensive collection includes:
- Clothing: From graphic tees to leather jackets.
- Footwear: A wide range of Dr. Martens and other alternative brands.
- Accessories: Studded belts, bags, and more.
The store is open Wednesday through Saturday from 11 AM to 6 PM and Sunday from 12 PM to 5 PM. This schedule makes it easy for you to pop in anytime you’re in the area!
Community Engagement
FashioNation isn’t just about retail; it’s also deeply rooted in community engagement. The store regularly hosts events that resonate with its clientele, including concerts featuring local bands. This connection to music and culture enhances the shopping experience, making it more than just a transaction—it’s an event.
Pam and Paul’s daughters have also stepped into roles within the business, using social media to reach new audiences while keeping the family legacy alive. This generational approach ensures that FashioNation remains relevant while honoring its rich history.
Why You Should Visit
If you’re looking for a place that embodies creativity and self-expression, FashioNation is your destination. Whether you’re a long-time punk enthusiast or just curious about alternative fashion, this store welcomes everyone with open arms. The knowledgeable staff are eager to help you find your next favorite outfit or accessory.
Moreover, shopping here means supporting a local business that has been integral to Denver’s cultural landscape for over three decades. You’re not just buying clothes; you’re becoming part of a story celebrating individuality and community spirit.
Discover Your Style at FashioNation
FashioNation is more than just a clothing store; it’s an experience that brings together fashion lovers from all walks of life. With its rich history, diverse product offerings, and commitment to community engagement, this Denver institution thrives as a beacon for those who dare to express themselves through style. So why wait? Head over to FashioNation today and discover your unique style!
Source: vixensandangels.com
Header Image Source: vixensandangels.com
